Email MarketingUpdated 6 min read
How to actually integrate social media and email marketing
Five social and email integrations worth building, from retargeting audiences to social proof in the inbox, and why most integration efforts fail.
Email Marketing
Setting something up?
Step-by-step guides for Klaviyo, Mailchimp, HubSpot and more.
Checking an email?
Page 3 of 4 · 38 articles, newest first
Email MarketingUpdated 6 min read
Seasonal email marketing: what the good campaigns actually do
Why seasonal campaigns underperform even when they follow the checklist: deliverability ramp-up, segmentation, the discount trap, timing and the post-season window.
Email DeliverabilityUpdated 8 min read
Opt-in strategies and legal compliance in email marketing
Navigate opt-in strategies in email marketing and gain insights into the legal regulations that govern them.
Email MarketingUpdated 5 min read
Retaining subscribers: strategies to reduce email unsubscribes
Discover strategies to reduce email unsubscribes and retain subscribers. From personalized messaging to optimized email frequency.
Email MarketingUpdated 5 min read
ChatGPT for email subject lines: how to actually get good results
Discover how to supercharge your email marketing with artificial intelligence. Learn how to use ChatGPT for generating unique, captivating email subject lines to maximize your open rates and engagement.
Email DeliverabilityUpdated 4 min read
Email list cleaning: path to better engagement and deliverability
How and when to clean an email list: which subscribers to remove, how to run a re-engagement campaign first, which validation tools do the mechanical part, and why a smaller list usually performs better.
Email PersonalizationUpdated 7 min read
Email personalization examples: make Mother's Day special
Looking for ideas on how to personalize your emails for Mother's Day? Check out these email personalization examples that boost engagement.
Email MarketingUpdated 6 min read
Why people unsubscribe from your emails
Want to know why your email subscribers unsubscribe from your emails? Discover the top reasons and learn how to prevent it.
Email DesignUpdated 5 min read
Do emojis in email subject lines actually help? An honest look
Learn how to effectively use emojis in email subject lines to boost open rates and enhance your email marketing strategy!
Email DeliverabilityUpdated 6 min read
What actually moves email engagement (most lists get this wrong)
Most email engagement advice recycles the same ten tips. Here's what actually moves the needle, and a few popular tactics that waste more time than they're worth.