Alterable

Company

Brand Assets

We have written a few guidelines for using our brand assets. Please take a moment to read them before using our brand in your blog posts, reviews or integration.

Downloads

Our logo

A chameleon symbolizes Alterable’s ability to adapt to changing contexts. The round shapes in the emblem and wordmark connote friendliness, accessibility, and ease of use.

Alterable’s wordmark is customized Nexa Bold. The green logo is preferred for use whenever possible.

Jessica JonesLogo designed byJessica Jones

The Alterable name, wordmark and chameleon emblem are trademarks of Alterable™. Please read the usage rules below before using them.

Alterable logo, Color

Color

The preferred version for use whenever possible.

SVG
Alterable logo, Black

Black

For single-color print and light backgrounds.

SVG
Alterable logo, White / Reversed

White / Reversed

For dark and photographic backgrounds.

SVG

Minimum size

Protect the integrity of the logo by making sure it can be easily deciphered on a page or screen.

Alterable Logo Minimum Size
  • Logo minimum height for print: 0.2″
  • Logo minimum height for screens: 25px.

Clear space

To keep the logo from getting lost in a layout, avoid crowding it with competing graphic elements. The minimum clear space around the logo should be equal to or greater than the height of the spiral in the chameleon’s tail. Maintain this proportion as the logo is enlarged or reduced.

Alterable Logo Clear Space

Colors

Color palette

Using brand colors reinforces recognition. When possible, choose photos, design collateral, and create promotional items with these colors in mind.

Grass#00bc70
PMS Coated
7480C
PMS Uncoated
7480U
CMYK
75 / 0 / 71 / 0
RGB
0 / 188 / 112
Hex
#00bc70
Stone#3d4543
PMS Coated
446C
PMS Uncoated
446U
CMYK
70 / 57 / 61 / 44
RGB
61 / 69 / 67
Hex
#3d4543

Legal

Trademarks

Alterable™, the Alterable wordmark and the chameleon emblem are trademarks of Alterable, and the files on this page are protected by trademark and copyright law. You are welcome to use them to refer to Alterable, for example in a review, a blog post or an integration listing, as long as you follow the rules below.

Please don’t

  • Alter these files in any way.
  • Use business names and/or logos in a manner that can mislead, confuse or deceive users.
  • Express or imply any affiliation or relationship with or endorsement by us.

Questions about using the Alterable brand? Get in touch.