Press kit
Logos, product images, colors and a short description of Alterable. Use them to write about us or list an integration.
Download everything.zip · 3.2 MB
Updated September 2026
Logos
Not sure which to take? The color logo as a PNG. Every logo PNG has a transparent background.
About the logo
A chameleon, for adapting to each reader. The round shapes in the mark and the wordmark are meant to feel friendly and easy. The wordmark is a customized Nexa Bold.
Designed by Jessica Jones
Product images
Recreations of emails from Buy More, a made-up retailer, as shown on our product pages. PNG, 1500 px wide. Credit: Alterable.
About Alterable
Free to quote as written, in full or in part. All three are in the zip as about-alterable.txt.
Alterable adds countdown timers, dynamic images and products, store maps, surveys and scratch cards to email. No code, any ESP.
Alterable draws countdown timers, dynamic images, dynamic products and local store maps into email at the moment each one is opened, and adds one-click surveys and scratch-to-win cards. Marketers build each element in a visual editor and paste one snippet into any ESP, with no code. There is a free plan.
Alterable draws email content for each reader at the moment they open the email: countdown timers, dynamic images, dynamic products and local store maps. It also adds one-click surveys and scratch-to-win cards to any campaign. Marketers build each element in a visual editor and paste one snippet into their email platform, with no code. Alterable works with any ESP, has a free plan, and offers a REST API and an MCP server. Learn more at alterable.com.
Colors
Grass and Stone are the brand’s two primary colors. Grass is the green in the logo; Stone is the grey we use for text. The black logo uses #1A1919, a near-black for one-color print.
Grass
- PMS Coated
- 7480C
- PMS Uncoated
- 7480U
- CMYK
- 75 / 0 / 71 / 0
- RGB
- 0 / 188 / 112
- Hex
- #00bc70
Stone
- PMS Coated
- 446C
- PMS Uncoated
- 446U
- CMYK
- 70 / 57 / 61 / 44
- RGB
- 61 / 69 / 67
- Hex
- #3d4543
Using our name and logo
The Alterable name, wordmark and chameleon mark are trademarks of Alterable LLC. You’re welcome to use them to refer to Alterable, in a review, an article, a blog post or an integration listing, as long as you follow these rules.
Minimum size
Below this the wordmark stops being readable.
- 0.2 in tall
- Screen
- 25 px tall
Clear space
Keep empty space around the logo at least as tall as the spiral in the chameleon’s tail, at every size. Nothing else sits inside it: text, images or another logo.
Okay to
- Use the files exactly as supplied.
- Keep the clear space and minimum size above.
- Use the white version on dark or photographic backgrounds.
- Next to your own logo, leave at least the clear space between the two.
Please don’t
- Recolor, stretch, rotate or redraw the logo or the mark.
- Use our name or logo in a way that could mislead, confuse or deceive.
- Imply a partnership with, or endorsement by, Alterable that doesn’t exist.
Need a format that isn’t here, or not sure a use is okay? Get in touch.